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Reimbursement aims must be borne in mind from development stage

This article was originally published in Clinica

Executive Summary

Reimbursement should be an integral part of a product development strategy from the earliest stage, and not an afterthought once the CE mark has been obtained. Otherwise, costly and critical mistakes may be made. Consultant Mark Charny* offers devices manufacturers a reality check as he advises them how best to assess the best market potential for their products

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