Downs Surgical revamps website to improve access to its 5,000 products
This article was originally published in Clinica
Executive Summary
UK surgical instrument manufacturer Downs Surgical has launched a new website, promising more efficient access to its product portfolio. The "state-of-the-art" site features new search functions and the details and photographs of 5,000 surgical instruments, which should help customers find products faster and more effectively, according to the Sheffield-based firm. International business manager Steve Spurgin said the site (http://www.downs-surgical.com) reflects the "modern and dynamic ethos of our business".