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AdvaMed seal of approval

This article was originally published in The Gray Sheet

Executive Summary

Trade association announces availability of its "Code of Ethics" logo June 20. With a CEO signature indicating compliance with AdvaMed's code of ethics on interactions with healthcare professionals, device firms may license the "seal of approval" for use on websites, business cards and other marketing materials. The one-year, renewable license agreement has a series of conditions that align with the Office of Inspector General's standards on effective compliance programs (1"The Gray Sheet" March 6, 2006, p. 5)...
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