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In Brief: Picker International/Fuji Medical Systems U.S.A

This article was originally published in The Gray Sheet

Executive Summary

Picker International/Fuji Medical Systems U.S.A: Form alliance under which Picker will market Fuji's computed radiography (CR) equipment. After an initial training period for Picker sales and service personnel, during which the companies will jointly sell and service the equipment, Picker will begin selling, installing and servicing the CR equipment independently. Fuji, which will continue to market the equipment and support Picker's sales "in certain markets," believes that access to Picker's sales force "will lead to a significant increase in CR sales"...

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