COLOPLAST/SWEEN SALES FORCE CONSOLIDATION QUADRUPLES NORTH AMERICAN PRESENCE; ACQUISITIONS BRING COLOPLAST NORTH AMERICAN REVENUES TO $70 MIL.
This article was originally published in The Gray Sheet
Executive Summary
Coloplast Corporation and its recently acquired Sween subsidiary are combining sales forces in a plan that will increase by more than four-fold the number of North American reps selling Coloplast products, the firm says.