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Roche Amplicor HPV Test To Battle With Digene: A David & Goliath Scenario?

This article was originally published in The Gray Sheet

Executive Summary

Roche Diagnostics' plan to obtain a CE mark by the second quarter for its Amplicor human papillomavirus PCR-based test and complete U.S. trials by Q2 2005 has Digene scurrying to maintain its DNAwithPap first-to-market advantage

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Digene Piloting DTC Ads In Effort To Capture HPV Test Market Share

Digene expects to increase its 9% share of the U.S. human papillomavirus (HPV) testing market - estimated at 35 mil. tests annually - by 1%-1.5% per quarter during fiscal 2005

Digene Piloting DTC Ads In Effort To Capture HPV Test Market Share

Digene expects to increase its 9% share of the U.S. human papillomavirus (HPV) testing market - estimated at 35 mil. tests annually - by 1%-1.5% per quarter during fiscal 2005

Roche Amplicor HPV test

Roche study comparing Amplicor with Digene's Hybrid Capture 2 test suggests Amplicor may be more sensitive, according to Jane Gibson, PhD, molecular genetics director at the AmeriPath Center for Advanced Diagnostics in Orlando. Presented at the 21st International Papillomavirus Conference in Mexico City, the results reveal an HPV-positive rate of 15.1% with Amplicor and 9.3% with the HC2 test. The presence of high-risk HPV was confirmed in 33% of Amplicor positive/HC2 negative specimens. Roche plans to complete U.S. clinical trials of the polymerase-chain reaction test by Q2 2005 (1"The Gray Sheet" Feb. 9, 2004, p. 14)...

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