P&G, Colgate Savor Strength Of Brands Against Private Label
This article was originally published in The Rose Sheet
Executive Summary
During the recent Goldman Sachs Consumer Products Symposium in New York, personal-care competitors Procter & Gamble and Colgate-Palmolive touted in separate presentations the growing strength of their branded products over private label.
You may also be interested in...
P&G Sues Vi-Jon Over Scope Outlast Lookalike Trade Dress
Procter & Gamble fights back against a private labeler making mouthwash packaging that P&G says infringes on trade dress patents for Scope Outlast.
P&G Sues Vi-Jon Over Scope Outlast Lookalike Trade Dress
Procter & Gamble fights back against a private labeler making mouthwash packaging that P&G says infringes on trade dress patents for Scope Outlast.
Firm Reports Conservative Shopping Trends, "Intensifying" CPG Competition
Consumer purchasing remains tentative, confidence is shaky, and with at-home eating behavior driving spending for consumer packaged goods through grocers, competition between personal-care marketers and other CPG firms is intensifying, SymphonyIRI says.