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B Braun's profits fall 12% in 1996

This article was originally published in Clinica

Executive Summary

German healthcare company B Braun Melsungen saw total sales rise 6% to DM 3,172 million ($2,115 million) in 1996. Net profits, however, fell 12% compared with an increase of 18% last year. The company attributes the fall in profitability to price pressures in its main market, Europe, which accounts for over 70% of total sales. Sales increases were recorded in South America and Asia, while the US, France and Germany experienced the highest sales losses, mainly through falling prices.

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