US exporters make most of medtech demand in Latin America
This article was originally published in Clinica
Executive Summary
The conditions are right for US companies to make inroads into the Latin American market for medical devices. Exporters from other countries have found the same in what is one of the world's most promising growth regions. But before embarking on an export an initiative, companies should be aware of the potential pitfalls, Karen Riley discovered at conference in Florida this month.