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Guidant Surveys Resynch Pool: Doc Loyalty, Sales Presence Will Rule The Day

This article was originally published in The Gray Sheet

Executive Summary

Cardiac resynchronization defibrillator procedures, by their inherent complexity, will foster loyalty to a single manufacturer's CRT-D devices, Guidant President and CEO Ron Dollens asserted at JPMorgan's annual healthcare conference in San Francisco Jan. 12

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