Biex To Educate Clinicians/Payers On SalEst Cost Benefits Prior To Roll-Out
This article was originally published in The Gray Sheet
Biex' 40-member sales and clinical support organization is preparing for the launch of the SalEst salivary estriol test in the U.S. with a six-week education program aimed at physicians and payers on the utility of the product as an aid in identifying women at risk for preterm labor and delivery.
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Biex, Inc. plans to relaunch its salivary estriol test for detecting pre-term labor (PTL) with a retooled business strategy after experiencing difficulties in its initial attempts to gain sufficient reimbursement coverage
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